{"id":13512,"date":"2025-11-25T11:42:09","date_gmt":"2025-11-25T14:42:09","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=13512"},"modified":"2026-04-19T11:28:48","modified_gmt":"2026-04-19T14:28:48","slug":"mauritius-stevenhills-targets-sms-betting-with-mur54-7m-revenue-projection-in-2026","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/mauritius-stevenhills-targets-sms-betting-with-mur54-7m-revenue-projection-in-2026","title":{"rendered":"Mauritius\u2019 Stevenhills targets SMS betting with MUR54.7m revenue projection in 2026"},"content":{"rendered":"\n<p>The leading betting operator plans to expand its digital offering months after opening its 20th retail outlet in Curepipe, signalling a major move in Mauritius\u2019 growing gambling market.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Mauritius.- Mauritius\u2019 leading betting operator <strong>Stevenhills<\/strong> Ltd plans to launch <strong>SMS-based betting<\/strong>, projected to generate <strong>MUR54.7m<\/strong> (\u20ac1.1m) in <strong>revenue<\/strong> by June 2026, pending regulatory approval.<\/p>\n\n\n\n<p>The SMS betting service is part of Stevenhills\u2019 <strong>hybrid growth strategy<\/strong>, designed to complement its expanding network of retail outlets and reach customers in more<strong> remote<\/strong> areas, including Rodrigues.<\/p>\n\n\n\n<p>The plan comes months after successfully opening its<strong> 20th retail outlet<\/strong> in Curepipe on April 25, highlighting the company\u2019s continued focus on growth, according to a Le Mauricien report. While the <strong>licence application<\/strong> is still under review by the <strong>Gambling Regulatory Authority<\/strong> (GRA), the projected revenue demonstrates the company\u2019s ambition to innovate in Mauritius\u2019 evolving betting market.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Stevenhills drives digital growth<\/h2>\n\n\n\n<p><strong>Steve Sew<\/strong>, Managing Director and Co-founder of Stevenhills, described the expansion and the company\u2019s Initial Public Offering (IPO), when Stevenhills went public to raise funds for growth, as \u201ca <strong>natural evolution<\/strong> for the company\u201d, highlighting transparency, innovation and <strong>regulatory compliance<\/strong>.<\/p>\n\n\n\n<p>The company\u2019s IPO, listed on the <strong>Stock Exchange <\/strong>of Mauritius in May 2025, is funding these <strong>expansion <\/strong>efforts, including the development of digital betting infrastructure. Although the SMS betting revenue is still a projection, it reflects management\u2019s <strong>confidence<\/strong> in the potential of this new channel.<\/p>\n\n\n\n<p>Industry experts say Mauritius\u2019 betting market is <strong>maturing quickly<\/strong>, with companies like Stevenhills finding new ways to connect with customers by combining traditional retail outlets with digital channels. The planned SMS betting service, together with its growing <strong>network<\/strong> of shops, highlights the company\u2019s ambition to lead the local market and set an example for other smaller African markets looking to <strong>innovate<\/strong> with hybrid betting solutions. <\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/11\/BETWAY.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/africa-and-middle-east-power-betway-parent-to-556-9m-q3-revenue'>Africa and Middle East power Betway parent to $556.9m Q3 revenue<\/a>\n\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>The leading betting operator plans to expand its digital offering months after opening its 20th retail outlet in Curepipe, signalling a major move in Mauritius\u2019 growing gambling market.<\/p>\n","protected":false},"author":2809,"featured_media":13517,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Stevenhills Ltd, a prominent Mauritian betting operator, is implementing a hybrid growth strategy by expanding its retail network and launching an SMS-based betting service. This digital initiative, projected to generate MUR54.7m by June 2026 pending regulatory approval, is being funded by its May 2025 IPO on the Stock Exchange of Mauritius. The move underscores the company's commitment to innovation and market leadership within Mauritius' evolving iGaming landscape.","focusai_entities":"Stevenhills Ltd, Gambling Regulatory Authority, Steve Sew, Le Mauricien, Stock Exchange of Mauritius","focusai_location":"Mauritius, Curepipe, Rodrigues","focusai_target_profile":"ceo_executive (0.9), regulator (0.9), compliance_legal (0.85), operator_casino (0.9), marketing_crm (0.8), investor_analyst (0.95), journalist_researcher (0.9)","focusai_suggestions":[{"label":"SMS Betting ROI","query":"What specific KPIs and operational efficiencies does Stevenhills project for its SMS betting vertical, beyond the stated revenue, to justify the capital expenditure from its IPO?"},{"label":"Regulatory Framework Impact","query":"How might the Gambling Regulatory Authority's approval process for SMS betting influence future digital licensing frameworks and B2C operational requirements in Mauritius?"}],"footnotes":""},"categories":[60016,60013],"tags":[78],"class_list":["post-13512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-east-africa","tag-sports-betting"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13512","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2809"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=13512"}],"version-history":[{"count":7,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13512\/revisions"}],"predecessor-version":[{"id":13523,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13512\/revisions\/13523"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/13517"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=13512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=13512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=13512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}