{"id":13209,"date":"2025-11-20T06:27:21","date_gmt":"2025-11-20T09:27:21","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=13209"},"modified":"2026-04-19T11:38:40","modified_gmt":"2026-04-19T14:38:40","slug":"morocco-launches-gamification-lab-to-strengthen-start-ups-and-drive-africas-gaming-growth","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/morocco-launches-gamification-lab-to-strengthen-start-ups-and-drive-africas-gaming-growth","title":{"rendered":"Morocco launches Gamification Lab to strengthen start-ups and drive Africa\u2019s gaming growth"},"content":{"rendered":"\n

Government-backed initiative aims to grow Moroccan gaming start-ups, provide vocational training and expand the country\u2019s digital economy.<\/p>\n\n\n\n\n\n\n\n

Morocco.- Morocco<\/strong> has taken a major step to strengthen its role in Africa\u2019s gaming market by launching the Gamification Lab<\/strong>, a government-backed<\/strong> initiative to accelerate local start-up growth<\/strong> and integrate gamification solutions across key sectors.<\/p>\n\n\n\n

The program is being developed through a partnership<\/strong> between the Ministry of Youth, Culture and Communication and the Caisse de d\u00e9p\u00f4t et de gestion (CDG), Morocco\u2019s state-owned investment<\/strong> fund. It aims to transform the country into a hub for innovation<\/strong> in video games<\/strong>, education, health, tourism and culture.<\/p>\n\n\n\n

The agreement was signed by Minister Mohamed\u202fMehdi Bensaid<\/strong> and Khalid Safir,<\/strong> Director General of CDG in Rabat on November 13, highlighting their joint commitment to developing Morocco\u2019s gaming start-up ecosystem. <\/strong><\/p>\n\n\n\n

Bensaid said: \u201cThe initiative is part of the national strategy<\/strong> to support small cultural businesses, especially those active in video games.\u201d He highlighted the sector\u2019s rapid expansion<\/strong>, noting that Morocco now counts around 40 gaming start-ups, compared with “just two or three in 2021”.<\/p>\n\n\n\n

The Gamification Lab will create a national platform<\/strong> to promote and facilitate the adoption of gamification solutions developed by Moroccan start-ups. These solutions will be offered to public- and private-sector organisations, reflecting the initiative\u2019s broad impact across education<\/strong>, health, culture, employment and tourism<\/strong>.<\/p>\n\n\n\n

Building skills for Morocco\u2019s gaming future<\/h2>\n\n\n\n

This new agreement follows recent efforts to organise and develop the gaming ecosystem. Last May, two agreements were signed to strengthen professional training<\/strong> in gaming-related careers<\/strong>: one introduced dedicated university programs in video game<\/strong> development, while the other created three vocational pathways: e-sport caster, e-sport streamer and video game laboratory technician.<\/p>\n\n\n\n

Across Africa, the gaming market continues to gain momentum<\/strong>. According to a report by the African publisher Carry1st and research firm Newzoo, the sector generated $1.8bn in 2024, up 12.4 per cent<\/strong> from 2023. By comparison, global growth was only 2.1 per cent, underscoring Africa\u2019s rising influence in the gaming industry.<\/p>\n\n\n\n

Through this partnership, Moroccan authorities aim to strengthen the entrepreneurial ecosystem<\/strong>, support content creation and develop skilled employment<\/strong>, with the ambition of positioning Morocco as a leading hub for the creative and digital economy.<\/p>\n\n\n

\n\t\t\tSee also:<\/span><\/p>\n
\n\t\t\t\t\"\"<\/p>\n

\n\t\t\t\t\tSee also:<\/span> Morocco launches AI-powered gaming challenge backed by Huawei<\/a>\n\t\t\t\t<\/p>\n<\/p>\n<\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Government-backed initiative aims to grow Moroccan gaming start-ups, provide vocational training and expand the country\u2019s digital economy.<\/p>\n","protected":false},"author":2809,"featured_media":13215,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Morocco has launched the \"Gamification Lab,\" a government-backed initiative in partnership with the Ministry of Youth, Culture and Communication and the state-owned CDG, to accelerate local gaming start-up growth and integrate gamification solutions across key sectors. This program aims to position Morocco as a leading hub for innovation in the broader digital economy, leveraging the rapid expansion of the African gaming market and fostering skilled employment through vocational training. The initiative underscores a strategic governmental commitment to economic diversification and digital sector development.","focusai_entities":"Ministry of Youth, Culture and Communication, Caisse de d\u00e9p\u00f4t et de gestion (CDG), Mohamed Mehdi Bensaid, Khalid Safir, Carry1st, Newzoo, Huawei","focusai_location":"Morocco, Rabat, Africa","focusai_target_profile":"ceo_executive (0.9), regulator (0.7), tech_data (0.75), investor_analyst (0.95), supplier_vendor (0.85), journalist_researcher (0.9)","focusai_suggestions":[{"label":"Morocco's Digital Strategy","query":"What specific governance frameworks and capital allocation mechanisms are being established to ensure the long-term sustainability and scalability of Morocco's digital economy initiatives beyond the initial Gamification Lab phase?"},{"label":"African Market Impact","query":"How might Morocco's strategic investment in its gaming and gamification ecosystem influence regional competitive dynamics and attract foreign direct investment within the broader African digital market?"}],"footnotes":""},"categories":[60016,60010],"tags":[60106,72,60315],"class_list":["post-13209","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-north-africa","tag-education","tag-gaming","tag-innovation"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13209","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2809"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=13209"}],"version-history":[{"count":16,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13209\/revisions"}],"predecessor-version":[{"id":13231,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/13209\/revisions\/13231"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/13215"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=13209"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=13209"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=13209"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}