{"id":11758,"date":"2025-10-30T09:18:52","date_gmt":"2025-10-30T12:18:52","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=11758"},"modified":"2026-04-19T12:22:09","modified_gmt":"2026-04-19T15:22:09","slug":"togos-lonato-champions-youth-and-women-entrepreneurship-with-lottery-funds","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/togos-lonato-champions-youth-and-women-entrepreneurship-with-lottery-funds","title":{"rendered":"Togo\u2019s LONATO champions youth and women entrepreneurship with lottery funds"},"content":{"rendered":"\n<p>The 2025 edition of the Tranche Commune Entente (TCE\u202f2025) linked lottery participation to social impact, funding projects for youth and women while offering top prizes. <\/p>\n\n\n\n<!--more-->\n\n\n\n<p>Togolese Republic.- The <strong>Togolese National Lottery<\/strong> (LONATO) has <strong>channelled lottery proceeds<\/strong> to empower youth and women entrepreneurs while advancing social development. It recently launched the 2025 edition of the Tranche Commune Entente (TCE 2025), a lottery that turned play into real <strong>community impact<\/strong>.<\/p>\n\n\n\n<p>TCE\u202f2025 is an <strong>annual lottery <\/strong>organised by LONATO and the Council of the Entente that combined cash prizes, including a <strong>top jackpot<\/strong> of FCFA20\u202fm\u202f(\u20ac30,500) with social benefits. The campaign ran from October 9 to 30. Proceeds funded youth and women entrepreneurship projects as well as <strong>community initiatives,<\/strong> such as a &#8220;medico-social facility&#8221; at the University de Kara.<\/p>\n\n\n\n<p>According to LONATO\u2019s Marketing and Innovation Director, <strong>Kokouvi Am\u00e9dom\u00e9<\/strong>, the competition aimed to \u201cstimulate, <strong>reward<\/strong> and showcase the dynamism and<strong> creativity<\/strong> of <strong>young people<\/strong> and women in the realm of entrepreneurship and income-generating activities (AGR)\u201d.<\/p>\n\n\n\n<p>In <strong>partnership<\/strong> with the Council of the Entente, LONATO opened a call for<strong> projects<\/strong> under two categories: \u201cYouth and Entrepreneurship\u201d and \u201cWomen and Income-Generating Activities (AGR)\u201d. Eligibility required Togolese nationals aged 18 to 40 for the youth category and women aged 20 to 50 for the women\u2019s category, whether individually or in groups.<\/p>\n\n\n\n<p>A total of <strong>ten youth-led projects<\/strong> received <strong>funding<\/strong> of FCFA2m\u202f(\u20ac3,050) each, while 20 women-led projects received \u202fFCFA1m (\u20ac1,525) each.<\/p>\n\n\n\n<p>By linking<strong> lottery participation<\/strong> to social impact, LONATO positioned itself as more than a gaming operator; it was a partner in <strong>national development<\/strong>. This approach strengthened public trust and emphasised responsible gaming, allowing players to see their participation translate directly into social and <strong>economic benefits<\/strong>. <\/p>\n\n\n\n<p>Through TCE\u202f2025, LONATO set an example for other <strong>West African lotteries<\/strong>, showing how gambling can be a force for positive community change while offering entertainment.<\/p>\n\n\n<div id=\"see-also-container\">\n\t\t\t<span class=\"see-also-label\">See also:<\/span><\/p>\n<div class=\"related-article\">\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/06\/lonaci-300x200.jpg\" alt=\"\"><\/p>\n<p class=\"related-article__text\">\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/west-african-lotteries-unite-in-lonacis-cross-border-lottery-initiative-tce-2025'>West African Lotteries unite in LONACI\u2019s cross-border lottery initiative TCE 2025<\/a>\n\t\t\t\t<\/p>\n<\/p><\/div>\n<\/p><\/div>","protected":false},"excerpt":{"rendered":"<p>The 2025 edition of the Tranche Commune Entente (TCE\u202f2025) linked lottery participation to social impact, funding projects for youth and women while offering top prizes.<\/p>\n","protected":false},"author":2809,"featured_media":11767,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"The Togolese National Lottery (LONATO) launched TCE 2025, an annual lottery linking player participation to social impact by funding youth and women entrepreneurship projects and community initiatives. This strategy positions LONATO beyond a mere gaming operator, fostering public trust and demonstrating responsible gaming through direct social and economic benefits. The initiative serves as a model for other West African lotteries on leveraging gaming for positive community change.","focusai_entities":"LONATO, Council of the Entente, Kokouvi Am\u00e9dom\u00e9, University de Kara","focusai_location":"Togolese Republic, Togo, Kara, West Africa","focusai_target_profile":"ceo_executive (0.95), regulator (0.95), compliance_legal (0.8), operator_casino (0.75), marketing_crm (0.9), investor_analyst (0.9), supplier_vendor (0.7), journalist_researcher (0.95)","focusai_suggestions":[{"label":"Quantify Social ROI?","query":"What specific metrics does LONATO use to quantify the social return on investment (SROI) from the TCE 2025 initiative beyond project funding?"},{"label":"Impact on GGR\/NGR?","query":"How does this social impact model influence LONATO's GGR and NGR, and what are the long-term implications for its market share and regulatory standing?"}],"footnotes":""},"categories":[60016,60012],"tags":[74],"class_list":["post-11758","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news","category-west-africa","tag-lottery"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/11758","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2809"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=11758"}],"version-history":[{"count":14,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/11758\/revisions"}],"predecessor-version":[{"id":11787,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/11758\/revisions\/11787"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/11767"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=11758"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=11758"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=11758"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}