{"id":1162,"date":"2025-04-18T14:34:21","date_gmt":"2025-04-18T17:34:21","guid":{"rendered":"https:\/\/focusgn.com\/africa\/?p=1162"},"modified":"2026-04-19T17:42:01","modified_gmt":"2026-04-19T20:42:01","slug":"betmakers-joins-forces-with-hollywoodbets-for-racing-data","status":"publish","type":"post","link":"https:\/\/focusgn.com\/africa\/betmakers-joins-forces-with-hollywoodbets-for-racing-data","title":{"rendered":"BetMakers joins forces with Hollywoodbets for racing data"},"content":{"rendered":"\n<p>The partnership will allow Hollywoodbets to offer over 335,000 races a year.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p>South Africa.- In a new agreement, <strong>Hollywoodbets<\/strong> has announced <strong>BetMakers Technology Group<\/strong> as its partner for racing fixed odds solutions, content, and data services.<\/p>\n\n\n\n<p>Under the partnership, BetMakers will provide the South African operator with its <strong>RaceOdds<\/strong> product, an all-in-one solution that integrates price management and automated trading with proprietary rating and pricing expertise.<\/p>\n\n\n\n<p>Hollywoodbets will also gain access to BetMakers\u2019 <strong>Racelab<\/strong> content and data solutions from various rights holders.<\/p>\n\n\n\n<p><strong>Lucas Hopkins<\/strong>, head of commercial at BetMakers, said: \u201cBetMakers is very pleased to onboard the market-leading South African bookmaker, Hollywoodbets. As our global reach expands, it\u2019s important to have high-quality partners showcasing our products to the world, and this is a definite case in point. It\u2019s been a pleasure to work with Wayde and the team over the last few months, and we look forward to sending them live shortly.\u201d<\/p>\n\n\n\n<p>By leveraging BetMaker\u2019s suite of racing products, Hollywoodbets can expand its race wagering options, improve customer experience, and strengthen its position in the competitive South African market.<\/p>\n\n\n\n<p><strong>Wayde Dorkin<\/strong>, head of product at Hollywoodbets, said: \u201cWe believe that BetMakers\u2019 RaceOdds solution will take the Hollywoodbets Racing product to even greater heights. The solution allows us to offer over 335,000 races a year to our customers and ensures we have content consistently available across the three codes. This collaboration helps us provide an unparalleled experience to our valued customers.\u201d<\/p>\n\n\n\n<p><\/p>\n\r\n\t\t<div id=\"see-also-container\">\r\n\t\t\t<span class=\"see-also-label\">See also:<\/span>\r\n\t\t\t<div class=\"related-article\">\r\n\t\t\t\t<img decoding=\"async\" class=\"related-article__thumbnail\" src=\"https:\/\/focusgn.com\/africa\/wp-content\/uploads\/sites\/7\/2025\/04\/36567326131_71ea85dae4_b-300x200.jpg\">\r\n\t\t\t\t<p class=\"related-article__text\">\r\n\t\t\t\t\t<span class=\"see-also-label-strong\">See also:<\/span> <a href='https:\/\/focusgn.com\/africa\/hollywoodbets-doubles-down-on-community-rugby-boosts-sponsorship-for-easter-rugby-tournament'>HollywoodBets Doubles Down on Community Rugby, Boosts Sponsorship for Easter Rugby Tournament<\/a>\r\n\t\t\t\t<\/p>\r\n\t\t\t<\/div>\r\n\t\t<\/div>\r\n\t","protected":false},"excerpt":{"rendered":"<p>The partnership will allow Hollywoodbets to offer over 335,000 races a year.<\/p>\n","protected":false},"author":2395,"featured_media":1164,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"is_press_release":false,"is_interview":false,"is_opinion":false,"focusai_summary":"Hollywoodbets, a prominent South African operator, has strategically partnered with BetMakers Technology Group to integrate its RaceOdds fixed odds solution and Racelab content services. This B2B collaboration aims to significantly expand Hollywoodbets' racing wagering options, enhance customer experience, and reinforce its competitive standing within the South African market by offering access to over 335,000 races annually.","focusai_entities":"Hollywoodbets, BetMakers Technology Group, Lucas Hopkins, Wayde Dorkin","focusai_location":"South Africa","focusai_target_profile":"ceo_executive (0.9), operator_casino (0.9), affiliate_publisher (0.7), product_ux (0.8), tech_data (0.8), marketing_crm (0.8), investor_analyst (0.9), supplier_vendor (0.9), journalist_researcher (0.8)","focusai_suggestions":[{"label":"GGR Growth Projections?","query":"What are the GGR growth projections for Hollywoodbets' racing vertical following the full integration of BetMakers' RaceOdds and content, and how might this influence their overall market capitalization?"},{"label":"Competitive Landscape Shift?","query":"How will this strategic B2B partnership between Hollywoodbets and BetMakers alter the competitive dynamics within the South African fixed odds racing market, particularly concerning other operators' content and pricing strategies?"}],"footnotes":""},"categories":[60011,60017],"tags":[60154,60153,60155],"class_list":["post-1162","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-south-africa","category-sportsbetting-news","tag-betmakers-technology-group","tag-hollywoodbets","tag-raceodds"],"_links":{"self":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/1162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/users\/2395"}],"replies":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/comments?post=1162"}],"version-history":[{"count":3,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/1162\/revisions"}],"predecessor-version":[{"id":1166,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/posts\/1162\/revisions\/1166"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media\/1164"}],"wp:attachment":[{"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/media?parent=1162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/categories?post=1162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/focusgn.com\/africa\/wp-json\/wp\/v2\/tags?post=1162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}