Shacks Evolution and Betway Africa join forces to shake up Africa’s gaming scene
Nigeria’s leading iGaming studio partners with Betway Africa to launch Bustly, a game rooted in African culture and storytelling, signalling a bold new era for the continent’s digital gaming industry.
Nigeria.- In a move set to redefine the digital gaming landscape across the continent, Shacks Evolution Studios has announced a landmark partnership with global gaming giant Betway Africa.
The collaboration brings to life a dynamic new game, Bustly, an exclusive Betway title grounded in the vibrant chaos of African public transport. Shacks Evolution established its base in Nigeria to become a leading force in iGaming through its delivery of content that connects with local audiences.
This partnership represents more than commercial success because it demonstrates Africa’s growing impact on worldwide gaming markets.
“We are proud to be putting Africa on the global iGaming development map and Betway’s support helps us to accelerate that mission,” said CEO Ayofemi Akinlaja.
High-energy bus adventure
Bustly, the result of this collaboration, is a high-energy, mobile-optimised game inspired by the hustle, rhythm and flair of the iconic “Danfo” buses that dominate urban transport in Nigeria.
The game combines narrative elements with exciting gameplay mechanics to develop an engaging experience which directly connects with the everyday experiences and comedic aspects of African players.
This isn’t just about launching another game. It’s about a shift in power toward home-grown creators who understand the pulse of their own market. Shacks Evolution brings years of experience and a clear vision: to produce games that celebrate African identity, language and lived experience.
The partnership also comes at a critical time. With smartphone adoption soaring and mobile internet becoming increasingly accessible, the African gaming audience is growing rapidly.
Yet much of the content has historically been imported and disconnected from local culture, until now. Insiders hint that Bustly is just the beginning. Shacks Evolution reportedly has several culturally-tailored games in the pipeline, each crafted with African narratives and languages at the forefront.
This partnership not only elevates Africa’s standing in the iGaming world but marks a defining moment for digital entertainment made in Africa, by Africans, for Africans.