Pragmatic Play goes live in Sweden

Pragmatic Play goes live in Swedish regulated market. Credits: Pragmatic Play

The leading provider underlines competitive edge in a regulated jurisdiction.

Sweden.- Pragmatic Play, content provider to the iGaming industry, has taken its portfolio live in Sweden’s regulated market. Being a pioneer in regulated content and certified under Swedish regulations, the company’s games are now available to licensed operators and live with leading brands including PokerStars and Svenska Spel.

The Swedish entry following the opening of its regulated market on January 1, 2019, comes shortly after it was granted a B2B supplier licence by the Government of Gibraltar in November 2018. 

Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “Expanding in regulated jurisdictions is central to our strategic ambitions, and entering Sweden is a big piece of the puzzle for Pragmatic Play as we continue to move forward. We have cemented our standing as a provider that pushes the boundaries with an award-winning portfolio of content, and we look forward to bringing our games to Swedish operators including Svenska Spel.”

Pragmatic Play has enjoyed a stellar period of recent growth in regulated markets, having signed commercial agreements with leading operators including PokerStars and ComeOn, while enhancing a mobile-focused, multi-product portfolio.

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