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Google allows US states to advertise gambling

Google allows US states to advertise gambling
Google has allowed sports betting advertising in more states.

Google has cleared five states to advertise gambling as it updated its policies after they legalised sports betting in each one of them.

US.- The sports betting industry is evolving in the US, but there are still things to update so it can thrive. That’s why Google now allows five states to advertise gambling by updating its policies.

The company changed its gambling and games policy in Pennsylvania, Rhode Island, Montana, Iowa and Indiana. They follow New Jersey, Nevada and West Virginia. Google launched a “limited beta” program to keep up with sports betting in the US and included all of them.

Sports betting blooms in Pennsylvania

The Pennsylvania Gaming Control Board (PGCB) has released the financial report from September 2019. From August to September, revenue from sports betting increased by 144%, while overall gaming rose 5% from 2018 in Pennsylvania

According to one of four new revenue reports from the PGCB, total revenue from retail and online sportsbooks totalled US$14.9 million, which is 144.1% more than the state achieved in August (US$6.1 million).

The gambling regulator also said that handle through retail and online totalled US$194 million in September. That figure is also 78.4% higher than the handle from August, when the state received U$109 million in wagers.

Valley Forge Casino was the leading operator in September, totalling US$5.1 million in combined revenue and US$88 million in handle. SugarHouse Casino’s total handle was US$37 million, while total revenue was US$2.9 million.

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