1xBet double triumphs at Affiliate Grand Slam Awards 2026 in Rome

Press release.- 1xBet has once again proved it is a key player in the igaming market, receiving major awards at the Affiliate Grand Slam Awards 2026 in Rome. The event recognises projects and teams that make a significant contribution to the development of the affiliate industry, marketing, and partnership solutions.

This success reflects the work done on partner interaction formats. 1xBet develops not only traditional B2B activities, but also projects with unique concepts, thought-out details, and their own scenarios. This not only boosts brand awareness but also drives industry development.

Best industry networking event

During the MAC conference in Yerevan, 1xBet hosted an exclusive B2B event, Platform 1X. Instead of a traditional corporate dinner, the team designed the space to resemble a 1990s express train, blending business networking with an unusual concept.

Every detail was thoroughly planned:

• Retro train cars were turned into private VIP lounges and meeting areas. This allowed top affiliate team leaders, media buyers, and investors to discuss business comfortably.

• Access was restricted to personal QR codes only. This format made it possible to hold the event within a select group of partners and industry representatives.

• The evening marked the conclusion of a large-scale, month-long B2B campaign that brought together more than 14,000 participants and 647 direct partners. A Rolex Datejust 41 was raffled off on the main stage, and the total prize pool reached €35,000, including 12,000 USDT that the finalists received on the spot.

Guests enjoyed the show on the platform, featuring professional hosts and a live performance by the band Bi-2. 1xBet brought together business, informal networking, and entertainment in one space.

Best industry merch

This year, 1xPartners revamped its approach to partner merchandise. The brand focused on themed collections, with items and designs varying by event, location, and audience.

10 unique collections were released during the year:

• Retro-techno and crypto luxury (MAC Yerevan) – DJI Osmo 7, JBL, TANGEM X3 crypto wallets, and a Rolex giveaway.
• Beach set (SiGMA Americas and SBC Malta) – designer swimsuits, premium towels, AirPods, and denim tote bags.
• Gen-Z streetwear (GGate Tbilisi) – oversized T-shirts, caps, and track jackets.
• Business premium (iGB Live London) – leather laptop cases and other accessories.
• I Bet On Myself collection – accessories featuring a standalone slogan and a recognisable concept.

From Europe and the Middle East to Latin America, more than 729 premium gifts were handed out. The main focus was on quality and practicality: from HidrateSpark smart water bottles to items that influencers actually wear in their everyday lives.

This recognition was made possible thanks to the efforts of our team, partners, webmasters, and media buyers. Winning at the AGS Awards 2026 motivates us to launch new projects, organise even bolder events, and expand opportunities for partners next season.

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